Why Dillingham Square Fall Fest is the Must-Attend Event of the Season 🎉
- wheelersir
- 1 day ago
- 3 min read
Get ready for an unforgettable autumn celebration! VVS Events & Marketing, in partnership with Rappaport and Water's End Brewery, is thrilled to announce the annual Dillingham Square Fall Fest. This is more than just an event; it's a vibrant community experience designed to bring families, friends, and local businesses together for a day of seasonal fun.
If you’re looking for a proven way to drive foot traffic, engage with the community, and create lasting memories, you won’t want to miss this. Join us as we transform Dillingham Square into a festive autumn wonderland, complete with interactive activities, live entertainment, and plenty of treats.
What to Expect at Fall Fest 2025
This year’s Fall Fest is set to be our best one yet, offering a wide array of attractions for guests of all ages. We've curated a lineup of engaging activities designed to delight the community and support our local merchants.
Here’s a sneak peek at what’s in store:
Premium Candy Crawl: A fan-favorite trick-or-treat tour! Kids will receive a complimentary branded bag to collect premium candy from participating merchants throughout the shopping center. It’s a fantastic way for families to explore Dillingham Square and meet the friendly faces behind our local businesses.
Creative Crafting Stations: Unleash your creativity at our Creation Station! Guests can design their own fall-themed keychains, pens, and wooden pumpkin magnets. This hands-on activity is always a huge hit with both children and adults.
Live Entertainment & Music: In conjunction with the Water's End Brewery Fall Music Fest, the event will feature an upbeat, family-friendly atmosphere. Expect great music, viral line dances, and shout-outs to our amazing vendors and merchants.
Fall-Themed Photo Opportunities: Capture the perfect autumn moment at our selfie station! Featuring a rustic wooden backdrop, hay bales, pumpkins, and scarecrows, it’s the ideal spot for guests to snap and share their festive photos.
Bounce House Fun: Kids can jump, slide, and play to their hearts' content in our large dual-slide inflatable bounce house. It’s the perfect way for our youngest attendees to burn off some energy.
Guest Seating & Relaxation: We're extending the Water's End Brewery footprint to provide ample seating for guests to relax, enjoy the music, and soak in the festive atmosphere.
Why This Event is a Can't-Miss Opportunity
The Dillingham Square Fall Fest is a cornerstone of our community engagement strategy, consistently delivering impressive results for our partners and merchants. We don't just throw a party; we create a strategic activation that drives real business value.
Past events have demonstrated a significant positive impact:
Our events regularly welcome hundreds of enthusiastic attendees from Lake Ridge and the surrounding Nova communities.
Participating merchants consistently report a major increase in foot traffic and sales during our events.
The positive buzz generates valuable user-generated content and social media engagement, boosting brand visibility for the entire center.
As one attendee from last year shared, "The Fall Fest is something my family looks forward to every year! It's so well-organized, and my kids have a blast. We always discover a new shop we love." This is the kind of community connection and brand loyalty we aim to build.
Event Details & How to Attend
Mark your calendars and get ready to join the fun!
Date & Time: Saturday, October 18, 2025, from 12:00 PM to 3:00 PM
Location: Dillingham Square, 12425 Dillingham Square, Lake Ridge, VA 22192
Admission: This is a free community event! We encourage guests to RSVP to help us get a headcount and ensure we have enough treats and craft supplies for everyone.
Parking: Ample free parking is available on-site.
Ready to be part of the excitement?
See How We Create Unforgettable Experiences
The Dillingham Square Fall Fest is a perfect example of how VVS Events & Marketing delivers innovative, turnkey solutions that produce measurable results. Our expertise in experiential marketing helps our clients in commercial real estate and municipalities achieve their goals, from boosting tenant engagement to driving significant ROI.
If you're ready to create a memorable event that captivates your community and delivers flawless execution, let's talk. We handle every detail, so you can enjoy the results without the stress.
Click the button below to learn more about our services, or simply follow us on Instagram @vvsevents.
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