Events & Marketing partnered with Fair Lakes League and Peterson to launch Movie Nights, a free, family-friendly outdoor movie series in Fairfax, VA. The June 13 kickoff featured a 32-foot inflatable screen, fresh popcorn, candy concessions, pre-movie games, and a screening of Zootopia 2—setting the stage for two more community screenings this summer. Community activations don't need to be complicated to leave a lasting impression. Sometimes all it takes is a big screen, a ba

VVS Events & Marketing partnered with First Washington Realty to host the inaugural Back 2 School Celebration at The Shops at Foxchase in Alexandria, VA. Families enjoyed a free school supply treasure hunt, backpack giveaways with purchase, face painting, a live DJ, and hands-on craft stations designed to drive both foot traffic and merchant sales. Back-to-school season is one of the busiest—and most stressful—times of year for families. The Shops at Foxchase and First Washin

PlayPalooza returned to Springfield Plaza on August 29, 2026, bringing bounce houses, foam parties, a rock climbing wall, face painting, a Touch-A-Truck experience, and a Children's Business Fair to the community. Presented by Rappaport, the free festival gave families a full afternoon of hands-on entertainment while giving local vendors, sponsors, and young entrepreneurs a chance to shine. Springfield Plaza turned into a playground for families of all ages this past weekend,

PlayPalooza brought a full day of family entertainment to Bristow Center on July 11, 2026, including bounce houses, a Touch-A-Truck Experience with a fire tanker and police car, meet-and-greets with Spider-Man and Elsa, and a Children's Business Fair. The free event, presented by Rappaport, welcomed guests for an afternoon of community celebration. Bristow Center kicked off summer with a high-energy round of PlayPalooza, drawing families out for an afternoon packed with activ

A Night to Remember at Dominion Valley's Third Thursdays 🎶 The Third Thursdays at Dominion Valley event on May 15, 2025, was an evening...

The Earth Day Festival at Riva was more than an evening of fun activities; it was a chance to come together as a community, celebrate our planet, and share a commitment to sustainability. Through every chalk drawing, terrarium crafted, and candy bag handed out, the event underscored the undeniable impact of collective action. Thanks to Festival at Riva and Rappaport, attendees left with big smiles, full hearts, and a deeper appreciation for the Earth.

Dillingham Square’s Celebrate Spring 2025 brought together 500 attendees, 40+ merchants, and a full day of family fun. From a center-wide egg hunt and Mr. Bunny photo ops to balloon artists and a live DJ, the event delivered big on engagement and community connection. Discover how strategic planning, creative activities, and local partnerships made this spring celebration a success.